Internet and Web Marketing Tools

Submitting your website to directories can be a very time consuming process. This article outlines the important things you should know and do to get your website listed effectively.

Submitting Your Website to Search Engines

Search Engine Submission refers to the process of submitting your website for listing.
Contrary to many of the myths and rumors, submitting your website to search engines and web directories is actually a very simple process.
Numerous companies now offer services designed to improve your rankings or make the submission process easier. And while a small minority are good, the vast majority are a complete waste of time and money.
If you know a few of the basic rules, you don’t need to hire anyone to submit your website.

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The Web Designer / Developer

Web developer who develop websites for other people as a business are also good candidates for reseller web hosting services. They can charge their clients for hosting as well as web site design and in that way provide themselves with an ongoing stream of revenue and contact with the client for follow up work.

The Internet Marketer

Internet entrepreneurs who have many sites from which they provide content and offer products for sale are also good candidates for reseller accounts, because they can find a significant money savings by paying a single monthly fee and then putting many domain sites on the same account. If they had to purchase a sperate account for each domain, even at a lower cost, the end result would be much more expensive.

Reseller web hosting accounts typically come with cPanel and WHM (WebHost Manager) as control panels. These control panels are completely anonymous allowing you to work without your customers or web visitors knowing that you are a reseller. Choosing the right reseller hosting provider is serious business because there are a variety of offerings. Be sure you do your homework before you buy.

Copywriting sales letters for ebooks and software on the web can be great fun. Without the production costs of physical products, you have huge flexibility. Usually you can set whatever price you like. Of course that does not mean that people will buy at any price!

When setting your price, it is best to start low. If you start high, thinking that if you do not get many buyers you will reduce the price as if it were a sale in a store, people who bought at a higher price last week will be upset and are likely to start asking for refunds. But start low, and you can tweak your price upward. If you have had a well-publicised launch, this can be a great incentive to your buyers to act fast. Tell them the price goes up every 24 hours, or every 100 sales, or whatever - and then make sure that you do follow through and increase the price.

On the other hand, don’t start too low. It is true that you may not sell so many copies of your ebook if you charge $27 rather than $7, but remember that you have to sell almost 4 times as many at $7 to make the same profit. Consider what else is on the market, whether your topic is ‘hot’, the quality of your testimonials and bonuses as well as the product itself, and set a fair price. Then reduce it a little for the ‘early bird discount’.